Sony just announced a new video camera that’s quite a worthy challenger to the Flip Video. The Bloggie Touch replaces the original Bloggie video camera and boasts a much sleeker design (dropping the swiveling LCD), a 3-inch touchscreen, 4 to 8 GB of internal memory, 1080p HD video recording, and 12.8 megapixel photographs. Like the Flip, it’s designed for quick and easy photos and videos on the go, and can connect to computers via a built-in USB connector.

At first glance, it appears to be missing an audio in jack and a tripod screw mount? Either way, I think it is an amazing design and can’t wait to get my hands on one to play around with.

It’ll be available starting in October for $180 to $200 depending on how much space you need.