UPDATE: A day after this post on the apparent ban on Instagram photos being sent to recruits, the NCAA altered the wording of the education column referenced in the article below and issued a statement late Thursday afternoon clarifying its position.

“There is no NCAA ban of Instagram,” the statement read. “Schools just can’t alter the content of photos — and to be clear, we do not consider Instagram’s filters as content alteration — and then email them directly to recruits.”

In case the statement wasn’t good enough for the Instagram loyal, they even Instagrammed a photo showing their love.


With an already extensive laundry list of strict rules and practices in place by the NCAA, we can now add Instagram into the mix.

In an “educational column” posted on the NCAA’s website today, the NCAA appears to be dropping the ban hammer on Instagram filters.

And I quote from the NCAA website:

Question: May a coach take a photo and use software (e.g., Instagram, Photoshop, Camera Awesome, Camera+,) to enhance the content of the photo (e.g., changed color of phototo sepia tones or add content to the photograph), and send it to a prospective student-athlete as an attachment it to an email or direct social media message?

Answer: No, a photograph that has been altered or staged for a recruiting purpose cannot be sent to a prospective student-athlete.

This all sounds vague to me as always. Maybe readers can clarify what a direct social media message is to me? I assume this covers direct messages on Twitter and possibly maybe even a mention/reply. I am assuming this covers a mention on Instagram and possibly a tag on Facebook? What if I pin this to my “sport inspiration” Pinterest board?

So what does this all mean in the end? Who knows, but maybe coaches and schools will need to just drop the “rise” and “hefe” filters and join the #NoFilter movement!

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Source: NCAA